The term Art Deco, came about in the 1960s. It represents different things to different people, it was a style that belonged to everyone, it was modern and it was everywhere, from photography to decorative arts, to films, to transport and product design. By the 1930s, they started mass production which meant that everyone could have the art deco style in their lives. When travelling started to become popular animal skins, pearls, tortoiseshells and ivory started to enter homes. We could see the influence of the pyramids and the sphinxes in everything after Tutankhamun’s tomb was discovered.
Art deco had both tradition and the mechanised modern world in it at the same time. In a very short time it spread around the world became popular in cities such as New York and Shanghai. It embraced handcraft, machine production, works of art and new products made with affordable materials.
Art Deco reflects the majority of the world in the present day. Unlike the functionalist Modernism, it answers to everyones needs. It is very compliant; it is open to peoples, dreams, desires, imaginations, fears.
Art Deco has a wide ranged style and can use many different sources like its forerunner Art Nouveau. Designers desired to bring together and combine traditions with the modern life and create a modern style. To do this the designers borrowed ideas from the historic European styles, pictorial inventions from the modern arts the urban symbols from the machine age and the exotic themes of the Ballet Russess. They also went as far as East Asia and Africa which provided rich sources of materials. They were fascinated with the romance of the Egyptian discoveries made buy archaeologists. Because they brought everything together and combines a variety of things, it makes art deco such a rich and eclectic style, that it makes it appealing to a wide range of people.